Homophily Scales -Old version

Homophily Scales (Old version)
McCroskey‚ Richmond & Daly‚ 1974‚ 1975
مقیاس های همسان گرایی
Attitude Homophily Scale
(Name of person the to whom participant is asked to respond)
1.    Is like me     7   6   5   4   3   2 1     Is unlike me
2.    Is different from me   1   2   3   4   5   6   7     Is similar to me
3.    Thinks like me      7   6   5   4   3   2 1    Does not think like me
4.    Doesn't behave like me    1   2   3   4   5   6   7     Behaves like me
Background Homophily Scale
(Name of person the to whom participant is asked to respond)
1.    Has status like mine   7   6   5   4   3   2 1     Has status different from mine
2.    Is from a different social class    1   2   3   4   5   6   7   Is from the same social class
3.    Is culturally different   1   2   3   4   5  6   7    Is culturally similar
4.    Has an economic situation like mine  7   6   5   4   3   2 1    Does not have an economic situation like mine
نسخه بکار برده شده در سال 1974
Status different from mine 1 2 3 4 5 6 7 Status like mine
Resembles me 1 2 3 4 5 6 7 Doesn't resemble me
Doesn't share my attitudes 1 2 3 4 5 6 7 Shares my attitudes
Dresses different from me 1 2 3 4 5 6 7 Dresses similar to me
Education similar to mine 1 2 3 4 5 6 7 Education different from mine
Looks different from me 1 2 3 4 5 6 7 Looks similar to me
Occupation different from mine 1 2 3 4 5 6 7 Occupation like mine
Behaves like me 1 2 3 4 5 6 7 Behaves different from me
Similar to me 1 2 3 4 5 6 7 Different from me
From social class similar to mine 1 2 3 4 5 6 7 From social class different from mine
Has had experiences similar to those I have had 1 2 3 4 5 6 7 Has not had experiences similar to those I have had
Treats people different than I do 1 2 3 4 5 6 7 Treats people like I do
Different size than I am 1 2 3 4 5 6 7 Same size I am
Religion same as mine 1 2 3 4 5 6 7 Religion different from mine
Thinks like me 1 2 3 4 5 6 7 Doesn't think like me
Does things unlike I do 1 2 3 4 5 6 7 Does things like I do
Culturally different 1 2 3 4 5 6 7 Culturally similar
Shares my beliefs 1 2 3 4 5 6 7 Doesn't share my beliefs
Age different from mine 1 2 3 4 5 6 7 Age similar to mine
Same weight I am 1 2 3 4 5 6 7 Different weight than I am
Perceives things like me 1 2 3 4 5 6 7 Perceives things different from me
Wears hair like I do 1 2 3 4 5 6 7 Years hair different than I do
Like me 1 2 3 4 5 6 7 Unlike me
Ethnically similar 1 2 3 4 5 6 7 Ethnically different
Background different from mine 1 2 3 4 5 6 7 Background similar to mine
Economic situation like mine 1 2 3 4 5 6 7 Economic situation different from mine
Morals unlike mine 1 2 3 4 5 6 7 Morals like mine
Doesn't share my emotions 1 2 3 4 5 6 7 Shares my emotions
Doesn't share my values 1 2 3 4 5 6 7 Shares my values
Likes people I like 1 2 3 4 5 6 7 Doesn't like people I like
Doesn't like environment I like 1 2 3 4 5 6 7 Likes environment I like
Likes entertainment I like 1 2 3 4 5 6 7 Doesn't like entertainment I like
Associates with my friends 1 2 3 4 5 6 7 Doesn't associate with my friends
Dislikes things I dislike 1 2 3 4 5 6 7 Likes things I dislike
Sees things different than I do 1 2 3 4 5 6 7 See things like I do
Posture like mine 1 2 3 4 5 6 7 Posture different from mine
House (e7artment‚ room‚ etc.) like mine 1 2 3 4 5 6 7 House (apartment‚ room‚ etc.) different from mine
Hair is different from mine 1 2 3 4 5 6 7 Hair is like mine
Aspirations different from mine 1 2 3 4 5 6 7 Aspirations like mine
Health different from mine 1 2 3 4 5 6 7 Health like mine
Habits different from mine 1 2 3 4 5 6 7 Habits like mine
Complexion different from mine 1 2 3 4 5 6 7 Complexion like mine
Politics different from mine 1 2 3 4 5 6 7 Politics like mine
Accent different from mine 1 2 3 4 5 6 7 Accent like mine
Sexual attitudes different from mine 1 2 3 4 5 6 7 Sexual attitudes like mine
Family like mine 1 2 3 4 5 6 7 Family different from mine
شرح سایت روان سنجی: Homophily یک نظریه در جامعه شناسی است که در آن مردم مایل به ارتباط با کسانی هستند که از ابعادی چون: وضعیت اقتصادی، ارزش ها، باورها، نگرش ها همچون آنها هستند. این ابزار دارای دو بخش پس زمینه و نگرش است که هر کدام جداگانه نمره گذاری می شوند.
اعتبار: "مک کروسکی" اعلام می دارد که شواهد اعتبار خشنود کننده ای تاکنون نداشته و کوشش می کنند تا مقیاس جدیدی ارائه کنند. پیش بینی می کند که اعتبار نسخه جدید بیش از 0.80 باشد.
بجای نام شخص، می توان از معلم من، سرپرست من و مشابه آنها نیز استفاده کرد.
نمره گذاری
Numbers 1 and 7 indicate a very strong feeling. Numbers 2 and 6 indicate a strong feeling. Numbers 3 and 5 indicate a fairly weak feeling. Number 4 indicates that you are unsure or undecided.
Scoring:
Add the numbers you circled for each measure separately.
Scores for each concept must be between 4 and 28.
چگونگی دستیابی
منبع برای آگاهی بیشتر
McCroskey‚ J. C.‚ Richmond‚ V. P.‚ & Daly‚ J. A. (1974). Toward the Measurement of Perceived aomophily inInterpersonal Communication. Paper presented at the Annual Meeting of theInternational Communication Association (New Orleans‚April 17-20‚ http://files.eric.ed.gov/fulltext/ED094433.pdf
McCroskey‚ J. C.‚ Richmond‚ V. P.‚ & Daly‚ J. A. (1975). The development of a measure of perceived homophily in interpersonal communication. Human Communication Research‚ 1(4)‚ 323-332.
Rocca‚ K. A. & McCroskey‚ J. C. (1999). The interrelationship of student ratings of instructors’ immediacy‚ verbal aggressiveness‚ homophily‚ and interpersonal attraction. Communication Education‚ 48‚ 308-316
McCroskey‚ L. L.‚ McCroskey‚ J. C.‚ & Richmond‚ V. P. (2006). Analysis and improvement of the measurement of interpersonal attraction and homophily. Communication Quarterly‚ 54(1)‚ 1-31.
   
خرداد 1396
اسفند 1395
آبان 1395
فروردین 1394
خرداد 1393
فروردین 1393
اسفند 1392
بهمن 1392
دی 1390
آذر 1390
تیر 1390
خرداد 1390
اردیبهشت 1390
بهمن 1389
دی 1389
اردیبهشت 1389
دی 1388
آبان 1388
شهریور 1388
مرداد 1388
تیر 1388
خرداد 1388
   

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